In celebration of World Telecommunication and Information Society Day 2025
As the world celebrates World Telecommunication and Information Society Day 2025 under the theme “Gender Equality in Digital Transformation,” stories like that of Priscilla Korlekour Agyeman serve as a vivid reminder of what’s possible when creativity, culture, and digital opportunity intersect.
Priscilla is the founder of Kor.Le.Kour Accessories, a handmade, eco-conscious fashion brand that celebrates Ghanaian heritage—especially the timeless beauty of Krobo beads. Her journey began with a deep love for art, nurtured by her grandmother, and flourished through academic paths in Industrial Art and Climate Change and Sustainable Development. Leaving a corporate job to pursue this dream wasn’t easy, but today, Priscilla stands proudly as an entrepreneur combining tradition, sustainability, and innovation.
“Digital platforms have completely transformed how I run my business,” she says. From Instagram and Facebook to her business website, Priscilla uses online tools to tell her story, reach customers, and manage orders. “Honestly, it’s hard to imagine running Kor.Le.Kour without the digital side of things.”
But the digital journey hasn’t been without challenges. Unstable internet access, lack of tech support, and the pressure of wearing many hats as a woman entrepreneur have all tested her resilience. Still, she has adapted and grown—learning new tools, refining her strategies, and building her confidence online.
She also recognizes the broader reality for many women in Ghana:
“Yes, I believe there is a gap. Whether it’s the cost of data, access to devices, or not being encouraged to explore tech, many women are left behind. But I think that’s changing slowly.”
For women who are just starting out, Priscilla offers this advice:
“Start with what you have and where you are. You don’t need to be an expert or have fancy equipment to begin—just start. Be consistent with your online presence, tell your story authentically, and engage with your audience. And most importantly, find a community or network of other women entrepreneurs. It makes such a difference.”
When asked why closing the gender digital divide matters, she’s explains:
“We miss out on so many ideas and innovations when women are left out of the digital space”. Empowering women with digital tools benefits all of society.
To young women interested in digital entrepreneurship, Priscilla’s message is simple but powerful:
“Go for it. Don’t let fear or the idea that you’re not ‘tech-savvy’ hold you back. You can learn anything. Tell your story, and connect with the world. Be curious, stay open to learning, and surround yourself with people who believe in you. The digital world is big enough for all of us.”
On this World Telecommunication and Information Society Day, Priscilla’s journey is a testament to the transformative power of digital inclusion—and the vibrant possibilities that emerge when women are given the tools to thrive.
